The Book

No Fail Trust
The Flight Manual for Building Teams That Deliver Under Pressure

A battle-tested framework that turns fear-based teams into high-performing, trust-based teams, built in combat cockpits and proven in organizations across every industry.

Order Your Copy Read the Intro & Chapter 1

Order direct for a personally signed copy, or from your favorite retailer below.

No Fail Trust book cover by Jason O. Harris
Also available at
Amazon Bookshop.org Simon & Schuster Books-A-Million Hudson Booksellers Walmart Target
Trusted by leaders at
What leaders are saying

Endorsed by leaders who have lived it

“Having served alongside Jason Harris, and other leaders like him in Iraq, I recognize the environments he writes about—where trust is not theoretical, but life-saving. No Fail Trust captures the reality of high-stakes teams and translates those lessons into a powerful framework any organization can apply. This is not just a leadership book; it’s a field manual for building teams that deliver when failure is not an option.”

Gen. Stanley McChrystal
Gen. Stanley McChrystal (Ret.)Former Commander of U.S. & NATO Forces

“I enjoyed and learned from this book. The aviation stories in No Fail Trust are not only engaging, they are deeply instructive. This book emphasizes that trust is not a soft skill but the foundation of retention, performance, and leadership effectiveness. The ideas are practical, actionable, and immediately useful for leaders who want to build stronger teams and healthier cultures. No Fail Trust delivers wisdom you can apply right away.”

Mark Sanborn
Mark SanbornLeadership Advisor, Speaker, and Author of The Fred Factor

“In aviation, business, and life, trust changes everything. Jason Harris brings credibility, humility, and real-world leadership experience to a message that is both timely and necessary for today’s leaders and teams.”

Stephanie Chung
Stephanie ChungFmr. President of JetSuite; Author of Ally Leadership

“Jason Harris understands what leadership looks like when the stakes are high. Through real-world experience and practical insight, he delivers a powerful message about trust, accountability, and building teams capable of performing under pressure.”

Adam Kinzinger
Adam KinzingerUSAF officer and former U.S. Representative
Inside No Fail Trust®

The entire system, step by step

Most organizations have trust problems disguised as performance problems. This book shows you how to build trust level by level, on purpose, before a crisis forces your hand.

Build Trust That Holds Under Pressure

  • Why most teams have basic agreement, not real trust, and why that gap destroys performance exactly when you need them most.
  • The Trust Hierarchy: the levels your team must move through before they’ll deliver without being micromanaged.
  • The 4 Stages of Psychological Safety: where your team is stuck right now, and the moves to unstick them.
  • How to get every person on your team, from newest hire to 10-year veteran, to speak up before it’s too late.

Train Your Team Before Crisis Hits

  • The military’s preflight system for building trust before every mission, adapted for your team’s daily operations.
  • How to match competency to confidence so you stop promoting the wrong people and start elevating the right ones.
  • Why teams that never fail under pressure don’t get lucky: they follow a deliberate training system you can install starting now.
  • How Netflix, Toyota, and UPS bake trust into their operations, broken down step by step.

Make the Right Call Every Time

  • The 3R Framework (Right Button, Right Time, Right Reason): the military decision system that eliminates hesitation when the stakes are highest.
  • The OODA Loop: how elite operators process and act faster than their competition, and how to train your team to do the same.
  • How to distribute decision rights so your people act with precision, without every call bottlenecking through you.
  • How to tell decisions that demand immediate action from those that demand patience, in real time.

Lead in a Way That Earns Real Loyalty

  • The difference between a Boss, a Manager, and a Leader, and which one your team actually sees when they look at you.
  • Aviate. Navigate. Communicate. The 3-step crisis framework pilots use to stay in control when everything breaks down.
  • The 7 Skill Sets of elite problem-solving teams, and how to audit your team against each one right now.
  • Heard. Understood. Acknowledged. Action. The 4 steps your team is silently judging you on every day.
77%

of working Americans would leave a company if they can’t trust leadership.

From Jason’s 2025 national study on trust in the workplace. Trust isn’t a soft skill. It’s a retention, performance, and safety problem, and No Fail Trust gives you the system to solve it.

For teams and organizations

Bringing No Fail Trust to your team?

Leaders get the most out of this framework when the whole team speaks the same language.

Order copies for your team

Team packs for leadership groups, book clubs, conferences, and corporate gifts.

5 copies $140 · 15 copies $420
Order Team Copies

Need more than 15? Contact Jason’s team for larger orders.

Bring Jason to your event

A No Fail Trust® keynote, workshop, or leadership intensive, built around your team and your industry, with books for every attendee.

Book JasonSee Keynotes
Lt Col (Ret) Jason O. Harris
About the author

Lt Col (Ret) Jason O. Harris

Jason is a leadership speaker, author, and retired U.S. Air Force Lieutenant Colonel with 27 years of service. He commanded a KC-46 squadron, flew 470 combat missions, and served with Air Force Special Operations Command (AFSOC), operating alongside the military’s most elite units in the world’s most hostile environments.

No Fail Trust® brings that field-tested leadership into the workplace, giving leaders a practical way to build teams that perform not just when conditions are easy, but when pressure makes everything harder.

More About Jason
FAQ

Frequently asked questions

What makes No Fail Trust different from other leadership books?

Most books on trust tell you that it matters and how it affects you, your teams, and your business. No Fail Trust shows you how to build it, level by level, on purpose, before a crisis forces your hand.

The framework came from 27 years of military service, including special operations, followed by thousands of hours in commercial cockpits. In those environments, trust is the difference between a crew member calling “go around” and saving lives, or going silent and hoping for the best.

The book is also specific. There are six distinct levels of trust, starting with psychological safety and climbing all the way to No Fail Trust: the kind of unshakable confidence that produces decisive action when failure is not an option. Most organizations are stuck somewhere in the middle and don’t know it. This book gives you an honest map of where you are and a clear path to where you need to be.

Who would benefit most from this book?

Any leader in any industry who’s honest about the gap between where their team is and where it needs to be: the executive who keeps hearing “we have a trust problem” but has no framework to fix it, the manager running on compliance who knows fear doesn’t produce a great team, and the frontline leader watching talented people underperform.

The principles have been stress-tested in cockpits and combat, then applied in organizations like Mayo Clinic, Amazon, Caterpillar, Lockheed Martin, and Ford. The situations look different. The framework doesn’t.

Is this book right for someone new to a leadership position?

It may be the most important book a new leader reads, and the timing is the reason why. Most leaders learn trust after they’ve made mistakes. No Fail Trust gives you the framework first: what standards to set, what systems to put in place, and how to create an environment where people speak up early instead of going quiet when it counts.

People don’t rise to the occasion. They fall to the level of their training. The sooner you build that training, for yourself and your team, the higher you can fly together.

Can I get a signed copy?

Yes. Personally signed copies are available directly from Jason’s store while supplies last. Order a signed copy.

Can I order copies for my whole team?

Yes. Team packs of 5 and 15 copies are available in the store. For larger orders, or to pair books with a keynote or workshop, contact Jason’s team.

Where can I buy No Fail Trust?

Order direct from jasonoharris.com (including signed copies), or from Amazon, Bookshop.org, Simon & Schuster, Books-A-Million, Hudson Booksellers, Walmart, Target, and other major retailers.