A Battle-Tested Framework
That Turns Fear-Based Teams
into High-Performing
Trust-Based Teams.
Inside this book, you will learn:
- The 3R Framework: Make Precision Decisions When Stakes Are Highest.
- The 7 Skill Sets That Separate Elite Teams From Everyone Else.
- Proven Process to Move Your Team from Fear-Based Compliance to Full Ownership.
- The 3 Pillars (Training, Process, People) That Transform Your Organization.
JOIN THE MISSION!
Trusted BY LEADERS At









An 18-Year-Old Loadmaster Saved 60 Marines By Asking for a Go-Around Two Seconds from Touchdown. This Story is an Example of No-Fail Trust.
Inside No Fail Trust® I'll give you the entire system.
Build Trust that Holds Under Pressure
- Why most teams have basic agreement, not real trust, and why that gap destroys performance exactly when you need them most.
- The Trust Hierarchy: the exact levels your team must move through before they’ll deliver without being managed.
- The 4 Stages of Psychological Safety, where your team is stuck right now, and the precise moves to unstick them.
- How to make every person on your team, from newest hire to 10-year veteran, speak up before it’s too late.
Train Your Team Before Crisis Hits
- The 3R Framework (Right Button, Right Time, Right Reason): the military decision system that eliminates hesitation when the stakes are highest
- The OODA Loop: how elite operators process and act faster than their competition, and how to train your team to do the same
- How to distribute decision rights so your people act with precision, without every call bottlenecking through you.
- The critical difference between decisions that demand immediate action and those that demand patience, and how to know which is which in real time.
Make The Right Call Everytime
- Why most teams have basic agreement, not real trust, and why that gap destroys performance exactly when you need them most.
- The Trust Hierarchy: the exact levels your team must move through before they’ll deliver without being managed.
- The 4 Stages of Psychological Safety, where your team is stuck right now, and the precise moves to unstick them.
- How to make every person on your team, from newest hire to 10-year veteran, speak up before it’s too late.
Lead In A Way That Earns Real Loyalty
- The exact difference between a Boss, a Manager, and a Leader, and which one your team actually sees when they look at you.
- Aviate. Navigate. Communicate. The 3-step crisis framework military pilots use to stay in control when everything breaks down.
- The 7 Skill Sets of elite problem-solving teams: Professional Knowledge, Situational Awareness, Assertiveness, Decision-Making, Communication, Leadership, Adaptability, and how to audit your team against each one right now.
- The 4-step framework your team is silently judging you on every day: Heard. Understood. Acknowledged. Action. Why the first three mean nothing without the fourth.
WHY ORDER IN BULK?
Most leaders who upgrade to bulk-order packages do it for one of three reasons.
First, you want to give the people you lead the best possible tools for building a high-trust, high-performance team. No Fail Trust is that tool.
Second, you want direct access to Jason. The higher-tier packages give you something that money alone cannot normally buy... personal time, customized content, and a direct line to one of the most credible voices in trust leadership today.
Third, you want to be part of something bigger. Helping No Fail Trust reach the New York Times bestseller list is not just good for Jason. It means this framework reaches more leaders, more teams, and more organizations that desperately need it. When you buy in bulk, you win. Your team wins. And the broader trust leadership community wins.
From Inquiry to Impact
Submit Your Inquiry
Use the form below. Tell us your order and team size, your timeline, and what you're trying to accomplish. We respond within 24-48 hours.
Brief Call
For 50-book orders and above, a 20-minute call to understand your organisation's context and confirm the right package. No sales pressure.
Order Placed
Books arrive around your event date. Digital bonuses unlock immediately.
Jason Shows Up
For tiers with direct access, Jason's team schedules the session. He arrives prepared with context about your organisation, not a generic talk.
Pre-Order Gets You
Free Launch Bonuses For Every Package
No Fail Trust Flight Companion Guide
One-page reference for the 6-Level Trust Hierarchy + the 3 Pillars. Use it every time you face a high-stakes decision.
Behind-the-Book Exclusive Interview
Jason interview with Rashad Howard. The real lesson behind Baghdad and why it was never about flying. Why the most important leadership skill is saying "I don't know." And the moments Jason's own confidence broke, what that cost, and what he learned.
Early Access Chapter Preview (Intro & Chapter 1)
What No Fail Trust actually is. The 6-Level Trust Hierarchy. Available to you prior to the launch.
Launch Team Facebook Group
A private community of leaders implementing No Fail Trust in real organizations, in real time. Daily wins. Real obstacles. Peer-to-peer conversations on what's actually working and what isn't.
Weekly/Biweekly Live Launch Team Sessions
Live session with Jason. Bring the hard scenario. The team situation that doesn't fit neatly into the framework. The leadership challenge you're in the middle of right now.
Pre-order for your team
Choose Your Package
Team Gift Pack​
5 Copies
For leaders gifting to a team, leadership circle, or a book club
- No Fail Trust Flight Companion
- Behind-the-Book Interview
- Early Access- Intro + Chapter 1 Preview
- Launch Team Facebook Group
- Weekly/Bi-weekly Live Launch Team Sessions
- Team Trust Discussion Guide
~$590
Team Launch Kit
15 Copies
For L&D directors running a leadership cohort, offsite, or new manager program
Everything in the 5-book tier, plus:
- Workforce Trust Insights Report, an executive briefing on trust in organisations.
- High Altitude Leadership Course. Get full access to Jason’s CARGO program
- Leadership Under Pressure video session (30–45 min)
- Private community thread for your cohort (60-day access)
~$1,200
Department Pack
50 Copies
For CHROs or VPs equipping a full department, division, or leadership cohort
Everything in the 15-book tier, plus:
- 60-minute Private Leadership Strategy Session with Jason.
- Aiming Higher, digital edition
- Official Launch Partner recognition on jasonoharris.com + social.
~$4,500
Organizational Pack
100 Copies
For organisations driving culture improvement across multiple teams or business units
Everything in the 50-book tier, plus:
- 90-minute Virtual Team Session, Jason live with your leadership team
- 30-min Leadership Q&A (post-session)
- Custom team trust framework, 1-page, Jason delivers post-session.
- Priority 2027 speaking calendar consideration.
- Dedicated Org Launch Partner recognition all channels
~$8,000
Enterprise Pack
250 Copies
Large-scale commitment, multiple divisions, a conference, or an enterprise-wide initiative
Everything in the 100-book tier, plus:
- Virtual Keynote (60–75 min) Jason speaking live to your full organisation
- Pre-keynote 30-min org trust diagnostic with Jason
- Custom keynote framing, your organisation’s context woven into the content.
- Post-keynote manager resource package
~$22,000
Legacy Partner
499 Copies
The complete partnership, Jason at your event, in person
Everything in the 250-book tier, plus:
- In-Person Keynote, Jason at your event or conference
- VIP reception + team photos with Jason
- Executive mastermind breakfast or dinner (pre-event).
- Custom book inscription for your leadership team
- Legacy Partner recognition, all channels, permanent
- First right of refusal: 2027 speaking calendar.
~$54,000
Let's build your rollout.
Tell us a little about your team and we’ll confirm your tier, set up bulk-order verification, and map the right resources, sessions, and recognition for your organization usually within 24-48 hours.
- Dedicated verification workflow for 50+ orders
- Flexible fulfillment across retailers & POs
- Gifting & distribution handled for you
Just submit your order detail through this form.
Invite Jason to Your Event
Interested in having Jason speak at your next event?
Jason brings the same intensity from 470+ combat missions, 6,000 flying hours, and commanding a squadron straight to your stage, leaving your team with actionable advice and framework they’ll actually use.
About the Author
Lt Col (Ret) Jason O. Harris
Jason is a leadership speaker, author, and 27-year, retired, U.S. Air Force veteran.
Jason has demonstrated expertise in leadership:
- Commanded a KC-46 squadron.
- Flown 470+ combat missions.
- Served with Air Force Special Operations Command (AFSOC), operating alongside Delta Force and SEAL Team 6 in the world’s most hostile environments.
No Fail Trust® brings that field-tested leadership wisdom into the workplace, giving leaders a practical way to build teams that do not just perform when conditions are easy, but when pressure makes everything harder.
This framework is combat-tested and mission-proven, now adapted for every industry where clarity, speed, and trust decide who wins.
◎ The Mission · NYT Bestseller List
Let's put No Fail Trust on the New York Times list.
A bestseller puts No Fail Trust in front of the leaders who need it most.
Share This Mission
Beyond the Book · Invitation Only
Curated Leadership Experiences.
For a small number of partners, Jason opens the door to something rarer… the Aspen Leadership & Flight Experience, a Cigars, Scotch & Leadership Under Pressure mastermind, and private VIP leadership days. Application-based. Strictly limited.
Frequently Asked Questions (FAQs)
When do I receive my Launch Team resources?
Within 48 hours of your order verification. Everything is delivered by email.
Are the Premium Leadership Experiences part of the book tiers?
No. The Aspen Flight Experience, the Cigars & Scotch Leadership Mastermind, and the VIP Leadership Day are invitation-only, application-based experience, separate from the pre-order resources. They’re strictly limited and relationship-driven. If that’s a fit, reach out at Jason@nofailtrust.com
Can I gift my Launch Team books to my team?
Absolutely! Gifting is one of the most powerful ways to join the mission. Order multiple copies, register once, and route them to your team. For 6+ copies you unlock additional team resources; for 50+ we’ll work with you directly on a custom rollout. See the team options.
Is there really a deadline?
Yes. All pre-order resource eligibility ends launch week, August 25, 2026, so we can support bestseller list tracking. After that date the resources, the live sessions, and Launch Team access will no longer be available.
When do books ship?
Books publish August 25, 2026. Physical copies ship from retailers within a few days of publication. For events scheduled around or after launch day, timing works naturally. For events before August 25, contact us, we can discuss pre-publication options.
Can we get a custom message or inscription in the books?
Yes. Orders of 50 books and above receive signed bookplates personalised with your organisation’s name. Orders of 499 books (Legacy Partner) receive custom inscriptions for the leadership team. For specific personalisation requests on smaller orders, contact us and we’ll see what’s possible.
What if we need 500+ copies?
Individual orders are capped at 499 copies to ensure proper retail distribution across channels for launch week counting. If your organisation needs 500 or more copies, contact us directly and we’ll help you.
When can we schedule Jason's session?
For virtual sessions (50 and 100-book tiers), scheduling opens after your order is confirmed. Orders placed before August 1 receive priority scheduling, first access to Jason’s calendar. For the in-person keynote (499-book tier), we recommend booking at least 8–12 weeks before your event date to ensure availability.
Does this book have the same content as Jason's keynotes?
The book is the written version of the No Fail Trust framework Jason has refined through his diverse experience across military and corporate engagements. It’s a companion to the live experience, not a substitute for it. Organisations can use the book before a keynote engagement, teams arrive already familiar with the framework, which means the live session goes deeper, faster.